Process
Define the problem, extract the essentials.
Collect inspiration, write adjectives, sketch.
Start with content, design around it.
Iterate until it clicks.
Quality comes from quantity.
If stuck, move on.
Be consistent.
Details matter.
Test, refine, improve.
Finalise, hand off, launch.

CraftVisual balance is everything.
Type, color and layout carry most of the work.
Content matters as much as visuals.
Be clear and concise.
Align everything.
Use math, but trust your eyes.
Odd numbers create visual tension and interest.
Colour adds interest, grey adds focus.
Motion is fun, but often distracting.
Keep files tidy and easy to maintain.
Unpolished is better than unseen.

ApproachBeauty = Usability.
Restrictions improve usability.
Clarity is respect for the user.
How it works > How it looks.
Subtlety outlasts boldness.
Few good features > Many mediocre.
Design with reason; explain every decision.
Classical vs expressive? Decide early.
Show > Tell.
Trust intuition.
Change is natural; keep evolving.

*Felt philosophical, might delete later.

Design director based in Berlin. Working across Brand, Product & Web.

Get in touch mail@mikistefanoski.com

Design director based in Berlin.
Working across Brand, Product & Web.

Get in touch
mail@mikistefanoski.com